OK Go have once again taken a uniquely creative approach to music videos. Rather than devising some new stop-motion genius to accompany their music, this time they have collaborated with the great minds over at Sesame Street to create an educational music video for a song called Three Primary Colors.
Simple in premise, the Al Jarnow-directed video illustrates what the primary colors are and how we can use them. Though meant for a young audience, it can be enjoyed by people of all ages, especially those of you (us) who may have lost track of what the primary colors are. Along with the video, OK Go have also participated in an interactive color-mixing game on the Sesame Street website.