We first encountered Kiku Ohe through the charming You’re Always video for Sally Seltmann we posted a few weeks ago, and we’re pleased to announce that his newest project has arrived. HK Honey has been put together in conjunction with Nokia in an attempt to highlight the burgeoning natural edge to the hustle and bustle that is Hong Kong, and the generation who are trying to forge connections with the natural world.
The short film follows Michael Leung, founder of HK Honey, as he discusses his organisation and what it seeks to add to life in the metropolis. The aim of the organisation is to show people the value that bees hold in the human food chain and what they can offer us in terms of encouraging locally produced products and grassroots urban beekeeping. Just watching Leung work with the bees has convinced us that the whole trade is a rather zen, wholesome experience that could be transported into any densely populated cityscape.
The films opens with a Chinese proverb that encompasses perfectly the message that HK Honey is seeking to spread: a more natural, local and hand-crafted way of living.
“When the sun rises, I go to work.
When the sun goes down, I take my rest.
I dig the well from which I drink.
I farm the soil which yields my food.
I share creation.
Kings can do no more.”
This message, coupled with Ohe’s impeccable eye for beauty and detail in the landscape, makes for a charming and affecting offering that has made us significantly less afraid of bees.