The digital revolution over the past ten years has given unlimited opportunities for everyone to ‘create something’. In other words, everyone is a talent, everyone is an artist. PressPausePlay is a film about fear, hope and digital culture. The film takes a closer look at the impact of the digital revolution to the global creative industries – observing change in the production, distribution and consumption of creative works.
The digital revolution of the last decade has unleashed creativity and talent of people in an unprecedented way, unleashing unlimited creative opportunities. But does democratized culture mean better art, film, music and literature or is true talent instead flooded and drowned in the vast digital ocean of mass culture? Is it cultural democracy or mediocrity?
The documentary features more than 150 hours of interview footage from world-known creatives such as Moby, singer Lykke Li, Robyn, Scott Belsky (founder of Behance), Sean Parker (co-founder of Napster) and more. Director David Dworsky and Victor Köhler felt motivated to document both the positive and negative aspects of today’s democratized culture. “In our daily work we encounter numerous people from all over the world that, just like us, have grown up with technology as their friend. We were intrigued by the dichotomy: artists were able to create with the same technology that allowed pirating and was subverting old business models.”